AI & Data
Lead with artificial intelligence and evidence, not instinct.
No payment to learn. No account required to start. The credential is optional.
What you will learn
- Explain what artificial intelligence is, and is not, in commercial terms
- Describe the full data lifecycle from collection through to insight
- Assess data quality and diagnose the most common data failures
- Interpret analytical output and challenge weak conclusions
- Understand how machine learning models are trained, evaluated and deployed
- Identify high-value AI use cases inside your own function
- Apply an ethical and regulatory lens to every AI decision
- Build a practical AI toolkit for daily executive work
Curriculum
Module 1: Introduction to Artificial Intelligence
What AI actually is, where it came from, and how to speak about it credibly.
45 min · video, reading, exercise, quiz
Module 2: Understanding Data
The raw material of every model, and how to reason about its structure and value.
50 min · video, reading, exercise, quiz
Module 3: Data Collection
How data enters the organisation, and how collection design shapes every later conclusion.
50 min · video, reading, exercise, quiz
Module 4: Data Cleaning
The unglamorous work that determines whether anything downstream can be trusted.
55 min · video, reading, exercise, quiz
Module 5: Data Analysis
From description to decision, and how to challenge a weak conclusion.
60 min · video, reading, exercise, quiz
Module 6: Machine Learning Fundamentals
How models are trained, evaluated and deployed, without the mathematics.
60 min · video, reading, exercise, quiz
Module 7: Business Applications of AI
Where value is real, where it is theatre, and how to build the business case.
55 min · video, reading, exercise, quiz
Module 8: Ethics & Responsible AI
Fairness, transparency, accountability and the regulatory floor.
55 min · video, reading, exercise, quiz
Module 9: AI Tools for Professionals
A practical toolkit, and the discipline to use it safely at work.
50 min · video, reading, exercise, quiz
Module 10: Final Assessment
Consolidate the module and prepare for the graded final assessment.
40 min · video, reading, exercise, quiz
Course discussion
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Course modules
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Lessons
Reading, video, practice
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Assessment
Knowledge checks and exam
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